Our facility features two state-of-the-art Focus Group Suites, a full test kitchen, respondent waiting rooms separate from the main reception area, secured room for product placements, and private client restroom facilities. The conference rooms can be configured in a variety of styles including living room, classroom, auditorium, and conference. Our third suite is equipped with a “Virtual Wall” that enables us to provide a virtual shopping experience for consumers. It can be set up to display a vast array of consumer/packaged goods catered to a client’s specific need. All suites include:
- Large one-way mirror for easy viewing
- Ceiling mounted, stationary camera
- Two professional-grade DVD recording decks
- Wi-Fi Access
- Electrical outlets at every seating station
- Snack and beverage bar
- Comfortable tiered, theater-style seating
Dimensions: 24 1/2’ x 20 1/2’
Client Viewing Seats: 20
Uses: Traditional focus groups, triads/dyads/IDIs, mock juries, ideation/creative, conference room.
Dimensions: 22’ x 19’
Client Viewing Seats: 15
Uses: Virtual Shopping experiences, product placements, triads/dyads/IDIs, training, presentations.
Dimensions: 27’ x 17’
Client Viewing Seats: 10
Uses: Traditional focus groups, triads/dyads/IDIs, training, presentations, conference room.